Remove sales-opportunities
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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas. SEMrush) The U.S.

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PowerViews with Trip Kucera: Best Practices & Surprising Trends

ViewPoint

Trip is also an author, a speaker, and a blogger. Click to start video at this point —Asked about the role social media plays for companies selling a $250K software solution compared to lower average dollar goods, Trip affirms the impact in the complex sale and also notes different dynamics. Inbound: Focus on Adding Value.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.). Eric’s Social Media Stat of the Week: 76% of CMOs Say Social Media Has a Measurable Impact on Sales.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

RBC Capital Markets also found that 41 percent of brand marketers were interested in investing more ad dollars into Pinterest campaigns, and 36 percent were interested in Snapchat marketing. Brands are shifting where they focus their paid ad dollars, exploring new social media platforms over traditional display and retargeting solutions.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

RBC Capital Markets also found that 41 percent of brand marketers were interested in investing more ad dollars into Pinterest campaigns, and 36 percent were interested in Snapchat marketing. Brands are shifting where they focus their paid ad dollars, exploring new social media platforms over traditional display and retargeting solutions.

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The Time-Crunched Marketer's Guide to Creating Lead-Gen Offers

Hubspot

But the more landing pages you have, the more opportunities you have to generate leads. You know, something worth redeeming in exchange for their contact information. Identify the best offer content you have, ideally one in each stage of the sales cycle -- awareness, evaluation, and purchase. So what gives?

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Why B2B Influencer Marketing is Your Next Big Thing

KoMarketing Associates

These new forms of online media, combined with massively popular business blogs and social media, can serve up valuable opportunities for B2B marketers. While influencer campaigns have become much more competitive in recent years, there is still tons of opportunity in B2B influencer campaigns, which most businesses aren’t doing yet.