Acquisitions Intent Segmentation SIC 
SalesIntel
MAY 17, 2023
And, forget about experimenting with new audience segments. By utilizing your unlimited data credits, you gain valuable insights into the technographics, news alerts, firmographics, and intent data without having to pay for extra industries or segments.
Zoominfo
NOVEMBER 5, 2020
As shown below, Contact, Account, and Intent data sit at the foundational level of the technology and execution stack. Today, we announce the acquisition of EverString , and with it a fortifying of our core account, firmographic, and contact profile data. More Precise Segmentation for Better Outreach.
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Zoominfo
NOVEMBER 5, 2020
As shown below, Contact, Account, and Intent data sit at the foundational level of the technology and execution stack. We expect that our combined company data asset will be 5x larger than it was prior to this acquisition. Data is at the core of every go-to-market motion. In many cases it was imported once and never updated.
Online Marketing Institute
MAY 24, 2009
to segment and target relevant markets. I see an over-reliance by B2B marketers on industry classifications (SIC, NAICS, NACE, etc.) and company size (revenue, employee count) demographic data for market segmentation without relevant psychographic qualification.
Biznology
AUGUST 24, 2016
If you are going for customer acquisition, your data needs will be different from retention goals. Data needs for acquisition. Next, prepare a detailed analysis of each segment you are trying to understand or communicate with. Here are some examples. Criteria for vendor evaluation. The data product. Considerations. Consulting.
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