Valasys

SEPTEMBER 10, 2019

Though the impact of inbound marketing in attracting, engaging & converting the prospects can’t be neglected , the former statement is also partially true, as it resonates with the positive word of mouth marketing in practice. Having a strong brand resonance sets the pace up for improved sales revenue.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

MAY 28, 2019

Marketers now, have more information than ever before when it comes to their buyer-persona. Using a good CRM Tool: Contextual Marketing is cost-efficient as its only requirement is a good Customer Relationship Management tool to collect, retrieve & prioritize various sets of data relating to customers and/or their research methodologies.

Opt-in 45

Opt-in B2B Marketing Buyer Personas Advertising Agencies 45

Valasys

MARCH 9, 2020

Read more on How to Build Customer Loyalty with Content Marketing. A predictive content strategy in-turn is based on the first & third-party intent-data. & & the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

AUGUST 19, 2019

The market segmentation & targeting is an indispensable part of a highly effective omnichannel marketing strategy. According to research by the Content Marketing institute case studies happen to be the third most effective B2b content marketing method only next to In-person Events & Webinars/Webcasts in that order. .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

AUGUST 6, 2019

After identifying their buyer persona, the marketers need to create targeted campaigns that need to be specifically based on the interests of their buyer persona. Furthermore, niche-specific targeting is also done by segmenting prospects based on their geographical location or the primarily targeted geographies of the prospects.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

JULY 16, 2019

The offline methodologies of research involve attending to the B2B marketing events, reading newspapers, watching televisions, following niche-specific influencers & listening to the podcasts. ” Data harnessing & housekeeping from multichannel campaigns lies at the heart of impactful B2B content marketing practices.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40