TrustRadius Marketing

OCTOBER 3, 2022

Successful businesses use intent data to reach some of the highest-quality in-market buyers available, while slower-moving companies will miss key revenue-driving opportunities. . Read on to learn more about the different types of intent data and how smart marketers use it to supercharge the effectiv their campaigns.

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

6sense

MAY 10, 2017

There are so many new tools and solutions to geek out about that it’s not surprising Marketing has become one of the largest stakeholders for IT investments in the enterprise. So when PGi decided to shift our strategy from traditional demand generation to an Account-Based-Marketing (ABM) approach, we were excited to go shopping for new tech.

Account Based Marketing 59

Account Based Marketing ABM Demand Generation Top of Funnel 59

TrustRadius Marketing

SEPTEMBER 29, 2022

These bottom-of-funnel (BOFU) insights can be the secret ingredient you need to grow your pipeline and win more in-market buyers. . Check out these 10 ways downstream intent data helps marketing ops leaders power their teams’ marketing campaigns. Personalizing the customer journey.

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

TrustRadius Marketing

SEPTEMBER 29, 2022

These bottom-of-funnel (BOFU) insights can be the secret ingredient you need to grow your pipeline and win more in-market buyers. . Check out these 10 ways downstream intent data helps marketing ops leaders power their teams’ marketing campaigns. Personalizing the customer journey.

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

PureB2B

MAY 30, 2022

For one, prospects are getting more sophisticated and capable of having self-guided buyer journeys. To make them excel at their job, you need to give them the right resources for prospecting, lead qualification, and outreach. DemandScience Activate lets you take advantage of predictive analytics to locate in-market buyers.

Ideal Customer Profiles 48

Ideal Customer Profiles Top of Funnel Product Work Management 48

SalesIntel

AUGUST 2, 2021

The B2B buying journey is more self-serve and digital than ever before. Marketers must identify their in-market buyers early on to be successful by starting sales conversations and getting ahead of the competition. Adding the Intent Data to Buyers Journey.

Purchase Intent 98

Purchase Intent Intent Data Intent Purchase 98

Content4Demand

SEPTEMBER 8, 2021

Like I mentioned above, the focus of modern content marketers is to know more about their buyers and enable those individuals and buying teams with relevant content— without making them fill out forms. That way, we can build relevant marketing campaigns and our BDRs are more informed when making outreach.

Intent Data 84

Intent Data Intent Content De-duplication 84