article thumbnail

Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing. Ideally, marketers focus their time on performing high-impact tasks that need our knowledge, expertise, and experience. So, why not let B2B marketing automation take care of the rest? Embracing automation is clearly the way forward.

article thumbnail

Fast Growth Marketing: From 0 to 500,000 Users

markempa

There was a real healthy tension between marketing and sales, where marketing was really pushing and … I would say that the best way to do it just has a way to manage the leads. We’re focusing on our user growth and engagement of billing the database. Sales are the point of the spear.

Jigsaw 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketer of the Month Podcast – The Logistics of Revenue Driven, Quality Focused and Automated Marketing with WordPress.com’s Director of Growth

Outgrow

A marketing fanatic since his teens – Phil Gamache is an incredibly talented and passionate SaaS Marketer with extensive skills in marketing technology, marketing automation and operations, conversion rate optimization, and customer data platforms. Saksham Sharda: Okay. Long form questions. super cool topic.

article thumbnail

36 of the best SaaS tools to grow your business in 2021

accelerate agency

What you get: Real-time email copy analysis, AB testing, automatic follow-ups, and the ability to monitor clicks, opens, and replies. Standout feature: You can set up tasks in your sales sequences and mark them done to continue on in the automated sequence. You can even test what send times click best with your customers. .

article thumbnail

44 Best SaaS Tools for Businesses in 2023

accelerate agency

Standout feature : A ton of free tools and the ability to mix and match their other hubs, like Marketing, Service, CMS, and Operations. Mailshake Mailshake’s personalized cold emailing is a prime example of SaaS marketing automation and how it can save companies time and money. Test to see how user-friendly it is Test.

article thumbnail

44 Best SaaS Tools for Businesses in 2023

accelerate agency

Standout feature : A ton of free tools and the ability to mix and match their other hubs, like Marketing, Service, CMS, and Operations. Mailshake Mailshake’s personalized cold emailing is a prime example of SaaS marketing automation and how it can save companies time and money. Test to see how user-friendly it is Test.

article thumbnail

Want to thrive with martech and marketing operations? Check out these 75 amazing MarTech sessions

chiefmartech

Applying Data Science and Analytics in Marketing , by Patty Spiller, senior director of growth marketing at Livongo, will discuss the integration of a data science team in the marketing department. Learn about a framework for A/B testing, approaches to behavioral segmentation, and multi-channel marketing automation.