Digital Experience Platform and Segmentation

A Powerful Combination: ABX & Personalized Website Content

6sense

DECEMBER 16, 2021

In this post, we’ll zoom in on one specific channel — your organization’s website — and reveal not just how to personalize it, but why you need it to drive revenue and improve the customer experience. In a recent blog post , we covered the basics of account-based content personalization and explained why it’s so important. (

Top of Funnel

Top of Funnel Marketing Websites Personalization Resource Management

How to Do A/B Testing in Marketing (A Comic Strip Guide)

Convert

OCTOBER 27, 2021

You can learn to make your marketing far more effective by improving it with A/B testing! It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. What Is A/B Testing? You can run multiple A/B tests to see which version gets the highest CTR.

Paid Content

Paid Content Paid Search Agency Budget Programs Work Management

B2B Marketing Zone

A Powerful Combination: ABX & Personalized Website Content

How to Do A/B Testing in Marketing (A Comic Strip Guide)

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