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Facebook Can Work for B2B Marketers, But You Gotta Know the Rules

Paul Gillin

In my work with B2B organizations, the question of how to use Facebook is invariably front and center. Its language is perfect for the young Facebook audience, and its questions and challenges are often offbeat and fun. “ It’s 2026…what are your devices able to do? &# Intel asked last week. million likes*.

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Content and the Health Industry: A Guide to Success

ClearVoice

Add in the health insurance sector, and you’ll see another $5 billion in revenue by 2026. Google gets more than a billion health questions each day. When consumers seek reliable information, health companies can immediately respond by providing credible answers to frequently asked questions.

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11 Key Social Media Trends to Watch Out for in 2024

SocialPilot

As long as your content feels authentic, human-like, and valuable, nobody will question who’s behind it. This real-time engagement is crucial for retaining customers and generating positive word-of-mouth referrals, as satisfied customers often become brand advocates. What can you do next to harness this trend?