Top Rank Marketing

DECEMBER 22, 2023

marketing technology tools, as 70 percent of marketing and media decision-makers have said that they are under greater organizational pressure to establish and maintain their brand presence, according to new survey data of interest to B2B marketers. Report] Within two years marketers will work with an average of 7.5 channels, and utilize 16.3

Marketing AI 82

Marketing AI Marketing Budget Budget Programs Marketing Budget Creation 82

Digilant

AUGUST 10, 2023

media ad spend , and eMarketer expects that percentage to grow to 81 percent by 2026. Programmatic advertising is an essential tool within the modern marketing playbook—and for multiple reasons. In 2022, digital advertising accounted for nearly 72 percent of U.S. But that doesn’t mean your life as a marketer is getting simpler.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Digilant

AUGUST 10, 2023

media ad spend , and eMarketer expects that percentage to grow to 81 percent by 2026. Programmatic advertising is an essential tool within the modern marketing playbook—and for multiple reasons. In 2022, digital advertising accounted for nearly 72 percent of U.S. But that doesn’t mean your life as a marketer is getting simpler.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Sprout Social

MARCH 30, 2023

According to the Digital Out of Home Advertising Market report, the digital out-of-home market is expected to grow at a compound annual growth rate of over 10% to reach a market size of more than $33 billion in 2026. The campaign was so impactful that it was nominated for “Best Use of DOOH” by the Drum Awards for Digital Advertising 2022.

Paid Search Agency 100

Paid Search Agency Marketing AI Work Management Ads 100

Single Grain

JUNE 21, 2023

Demand Sage ) In 2026, LinkedIn is expected to generate $7.7 Klient Boost ) Brands see a 33% increase in purchase intent after advertising on LinkedIn. Hootsuite ) Advertisers who use LinkedIn’s conversion tracking tools see 13.5% Demand Sage ) In 2026, LinkedIn is expected to generate $7.7 Demand Sage ) 2.7

Statistics 98

Statistics Linkedin Advertisements Advertising 98

Sprout Social

FEBRUARY 28, 2023

billion by 2026. Ads on LinkedIn do especially well Ads on LinkedIn garner a 33% increase in purchase intent for brands. This is a great way to engage with and grow your audience, especially if you take advantage of the many tools available to you on LinkedIn. So, it’s not surprising LinkedIn generated 3.8

Statistics 136

Statistics Linkedin Paid Content B2B Thought Leadership 136

Outbrain

JULY 17, 2022

billion in global revenue by 2026, with a compound annual growth rate of 14.9%. These phrases usually have strong conversion potential, as they tend to attract consumers with high purchase intent. Social media is an increasingly vital lead generation tool, especially for connecting with B2B prospects on LinkedIn.

Online Lead Generation 37

Online Lead Generation Lead Generation Lead Scoring Lead Ranking 37