What Is Connected TV (CTV) and Why Is It the Future of Programmatic Advertising?
Bannerflow
MAY 22, 2023
The use of connected televisions has become increasingly popular in recent years, with more consumers looking for ways to access entertainment options that go beyond traditional cable or satellite TV services. What does the future look like for CTV Advertising? At the current pace of growth, CTV ad spend is expected to grow to 43.59
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