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The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). In-person events have certainly made a comeback in 2023 after nearly 3 years of virtual-only.

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Siemens x PathFactory: Best Practices to Keep Top of Mind in 2023

PathFactory

In 2023 resourcefulness is key, and this means making sure you’re getting the most out of the tools that your teams use. We sat down with Shelly Aufray , who leads Digital Marketing Campaigns & Lead Management at Siemens Industry Inc., New year, new ways to be productive! Learn more about Path Analytics HERE.

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Importance of Marketing Automation Software for Businesses

Valasys

Marketing automation relates to the system whose purpose is performing marketing actions by avoiding physical effort. The importance of marketing automation is vast in the present marketing industry. The importance of marketing automation is vast in the present marketing industry. Lead Management.

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Marketing Automation vs Sales Automation

Oktopost

B2B marketing and sales professionals are fighting a daily battle to convert a finite number of leads. This is why automation of B2B marketing and sales activities appears inevitable. It’s clear that organizations looking to scale up embrace automation tools and solutions to boost their marketing and sales operations.

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Top 12 SalesIntel Competitors and Alternatives Compared (2023)

SalesIntel

This database serves as the cornerstone of sales and marketing, allowing companies to focus on the appropriate target demographics, interact with key decision-makers, and initiate sales conversations. We created a blog explaining SalesIntel and the top 12 SalesIntel competitors in 2023. We knew what lists we needed. We got them.

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9 Lead Generation Companies That’ll Expand Your Reach in 2023 (How to Choose the Best Company)

Unbound B2B

Quick Summary: Good Lead Generation Companies can customize lead generation strategies based on your business needs. Focus on your core marketing challenges and goals to select the best lead gen agency. Always check reviews, testimonials, and case studies to find the perfect lead gen partner.

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Planning, Execution & Reporting: How to Master Your B2B Marketing Strategy

Zoominfo

For B2B marketers, that means the challenge of effectively reaching, engaging, and converting their target audience is more complex than ever. As competition intensifies and buyer expectations evolve, the need for a well-defined and comprehensive B2B marketing strategy becomes paramount. What is B2B Marketing?