Influencer Marketing: Just how Mature is the Industry?
Onalytica B2B
OCTOBER 11, 2017
Let’s take a leap back in time to 2015. Back then, as we adjusted to Instagram’s meteoric rise and coped with paid social becoming the norm, all while Mark Ronson’s Uptown Funk played ubiquitously in the background, something else Awas happening. A quick search for “influencer marketing” on Google Trends provides a clue.
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