Hubspot

DECEMBER 13, 2012

PPC, which stands for pay-per-click, is essentially paid advertising in search engines , displayed as the ads appearing in the top and right side of your search results. In addition, your PPC campaigns can be very targeted, since you can display different ads for each keyword you choose to bid on. You guessed it. What Is PPC?

PPC 28

PPC Lead Ranking Lead Scoring Long Tail Marketing 28

Hubspot

DECEMBER 14, 2012

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. 1) Email clickthrough rates dropped to 4.4% 7) The average clickthrough rate for triggered emails is more than double the rate for mass emails. However, personalized emails had a clickthrough rate 16.5%

Stats 28

Stats Email Marketing Clickthrough Click Rate 28

Hubspot

SEPTEMBER 3, 2014

It''s amazing how after just a few months of regularly producing content and engaging with people online, your analytics software can show you definitively that inbound marketing is having a positive effect. According to our 2013 survey , companies with 30+ landing pages generated 7 times more leads than companies with 1 to 5 landing pages.

Lead Generation 28

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 28

Hubspot

JULY 29, 2018

Clickthrough Rate - Clickthrough rate is a common social media metric used to represent the number of times a visitor clickthrough divided by the total number of impressions a piece of content receives. Compete - Compete is a web-based application that offers users and businesses web analytics.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

MARCH 7, 2014

This means it should be mobile friendly, too -- according to data from Litmus, 51% of all opens occurred on mobile devices in 2013. Most people keep the copy short and sweet to encourage clickthroughs, though some notable newsletter take the opposite approach. If you have closed-loop analytics , measuring this all will be pretty easy.

Newsletter 28

Newsletter Clickthrough CAN-SPAM Click Rate 28

Hubspot

JUNE 19, 2014

A Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. With CSS you can create rules to tell your website how you want it to display information. CTR: Clickthrough Rate. GA: Google Analytics. Learn more of the details here.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Hubspot

MARCH 10, 2016

2) Analytics. What I sometimes refer to as the “eyes” of inbound marketing, analytics is essentially the discovery and communication of meaningful patterns in data. Want to learn marketing analytics? 15) Clickthrough Rate (CTR). Learn how to run A/B tests here.). Here a list of nine great sources to get you started.).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28