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50 Content Marketing Influencers You Need To Follow

Atomic Reach

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. According to Content Marketing Institute , content marketing receives 3 times the leads per dollar spent when compared to paid search.

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Black History Month Pt 1: Black Innovators Who Inspire Change

ClearVoice

It’s also about being aware of the movers and shakers that lead the conversations of change. Within content marketing, it’s essential to know the change agents that vocalize their stand on inspiring change, and we’ve compiled some of the best to help inspire and evoke action within your marketing efforts.

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24 Content Marketing Awards to Target Now for 2021 Recognition

Content Standard

Regardless of the form it takes, content powers your company’s marketing and sets the tone for the public’s perception of your products and/or services. That’s where content marketing awards enter the arena. Best of luck on all your entries! Image attribution: Kampus Production on Pexels.

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If You Want to Move from Content Marketing Strategy Novice to Expert, Let Go of Complexity

Content Standard

I decided that I was tired of the cycle—of working weekends planning for complicated win-or-lose campaigns and a content marketing strategy that might not resonate with people. My personal quest was to go from content marketing Novice to content marketing Expert.

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19 Brands with a Cult Following (And What You Can Learn From Them)

Hubspot

First, LaCroix engages with anyone who tags the brand, no matter their number of followers. Saturday Night Live (SNL) first aired in 1975. But when Dollar Shave Club (DSC) burst onto the startup scene in 2012 with a launch video that people are still talking about , it made shaving worth talking about. 5) Saturday Night Live.