Remove 2011 Remove Open Rate Remove Response Rate Remove User-Generated Content
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Humanity-Infused Marketing: 6 Martech Tools/Techniques That Enable Connection

ClearVoice

Educating your clients makes them feel that they are more than income generators for your business, resulting in customers that also see you as more than a product or service provider. SMS read and response rates this high indicate something special is occurring here… and it is. Those days are past.

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What’s Old Is New Again: How Digital and Physical Marketing Builds Integrated Customer Pathways

Content Standard

Eventbrite conducted research on where millennials spend their money and found that the generation “not only highly values experiences, but they are increasingly spending time and money on them.” percent response rate, compared to email’s rate of 0.12 Targeted direct mail boasts a 4.4 Saturation.

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Ease Email Marketing Headaches

Adobe Experience Cloud Blog

When you can segment the list and offer content that appeals to their hot buttons, improvements in open rates and inquiries can be experienced. 75% of daily social media users said email is the best way for companies to communicate with them compared to 65% of all email users according to a study by MarketingSherpa (2010).

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17 (of the) Best Email Marketing Guides of 2011

Webbiquity

More than four out of five internet users check their email first when they go online for business each day, and nearly three-quarters check email six or more times per day. Email messages generate 15 to 20 times the response rate of traditional paper direct mail—while costing much less and being more environmentally friendly.