Snapchat vs. TikTok: What Marketers Need to Know
Hubspot
JANUARY 16, 2020
They both allow users to express their creativity while embracing short mobile videos and have attracted Gen Z and millennial audiences. Snapchat, which launched in 2011 , allows users to create video-based stories about their lives and send video or image-based messages to their friends. Content on Each Platform.
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