The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. Do you have the people?

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Online Marketing Institute

JANUARY 4, 2011

› Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Both Pay Per Click Advertising (PPC) and Buyer Hubs/Lead Generation sites offer opportunities to cap the Cost Per Lead and gain some control (which is not as easy in other media, save Direct Response.) Good leads.

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Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Using the power of website analytics can help make that search a little easier. Once you know which topics are important, you can then create or gather related marketing assets.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? In the last MarketingSherpa Search Marketing Benchmark Guide (2009), data indicated that the average CPC for B2B lead generation efforts was $3.33, vs. $0.78 for B2C retailers and $1.93 for B2C lead generators.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! I then added to that post with some ideas from readers and more of my own with a post titled “ 50 Ways To Optimize Your Blog “.

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Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 2, 2010

Events Conferences Digital Cream 2011 Digital Cream Dubai Past Conferences Social Events Digital Ski 2011 Past Social Events Jobs View Jobs Post a Job More Blog Press Releases Consulting Services Supplier Directory Member Directory Forums Best Practice Supplier Selection Other Topics Innovation Awards How to enter Why enter?

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40