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How To Shorten The B2B Buyer Cycle With Landing Pages

Marketing Insider Group

The search campaign directed respondents to a topic-specific microsite that resulted in only a.5% Augmented Reality For B2B Marketing in 2011?" 5% conversion rate of mostly unqualified leads. Objective : The objective of the new campaign was to target hospital purchasing decision makers so as to generate qualified leads.

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How To Shorten The B2B Buyer Cycle With Landing Pages

Marketing Insider Group

The search campaign directed respondents to a topic-specific microsite that resulted in only a.5% Augmented Reality For B2B Marketing in 2011?" 5% conversion rate of mostly unqualified leads. Objective : The objective of the new campaign was to target hospital purchasing decision makers so as to generate qualified leads.

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6 Ingenious Microsites You Could Play With All Day

Hubspot

I didn''t even know that that kind of site had a name until I got into marketing: they''re called microsites. Some companies have used microsites to highlight a specific campaign or target specific buyer personas. The microsite was built to support their "Bank Human, Again" campaign. 1) BankHumanAgain.com - TD Bank.