Influencer Marketing: What is it and Why Should You be Doing it?
Onalytica B2B
AUGUST 23, 2017
Word-of-mouth, social influence, PR and Public Affairs are highly relevant to the way we should be approaching influencer marketing. The rise in social media channels. Since 2006 there has been a meteoric rise in social media and digital channels. of key influencers are responsible for 80% of the influence in social media”.
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