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Where to find marketing ideas to boost your performance

Martech

For instance, while conducting a shopping cart SWOT (strengths, weaknesses, opportunities and threats) analysis, my boss challenged me to broaden the definition of competitors. Broad horizons When looking for inspiration or conducting “secret shopper” research, consider more organizations than your employer’s obvious competitors.

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How to Create a Promotional Plan (with Examples & Strategies)

Single Grain

Public relations Sales promotion Social media marketing Online marketing Advertising Personal selling Conduct a SWOT Analysis What Are the Main Components of a Promotional Plan? What’s extremely important is to make sure that you conduct some sort of situation analysis or SWOT analysis. What Are Promotional Strategies?

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. Should You Use Foursquare for Your Business? June 7, 2010. Christina “CK&# Kerley ( @CKsays ). SEM & SEO & PPC & CTR. Optimization.