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Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. February 23rd, 2010 |Written By: Jay Baer | View Comments Tweet Is your social media program about asking, or answering? Like Sonny divorcing Cher (or was it the other way around?)

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Sessions start October 5. Go to [link] to save 50% for a limited time. Are you ready to add some “Why&# to your “How&# ? Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? Then this is the blog post for you. I recommend picking three solid metrics to track.

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Flowtown is perfect for small and medium businesses ( see my review here ). Rapleaf is better for larger companies. Add data collection fields for Twitter, Facebook, Linkedin (at a minimum).

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. That''s why we curated 60 of the most common marketing acronyms into an epic glossary you can skim, study, or bookmark and save for later. 60 Common Marketing Acronyms. AIDA: Attention, Interest, Desire, Action.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

Blog - Blog is a word that was created from two words: “web log.” Blogs are usually maintained by an individual or a business with regular entries of content on a specific topic, descriptions of events, or other resources such as graphics or video. In fact, if you're highly experienced, you probably do all three at once.).

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Advocate marketing The combination of customer service and marketing to have customers satisfied. A satisfied customer is rewarded for the advocacy they perform for the company. Affiliate marketing Performance-based marketing where a business rewards an affiliate for each visitor brought by the affiliate’s own efforts.

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The Content Creator's Master List of Commonly Troublesome Words

Hubspot

In fact, one of the most frustrating challenges we face is due to the fact that new, web-related words are being coined all the time. Is this one word or two? Your Master List of Commonly Troublesome Words. Any online content creator knows: Writing for the web is no easy feat. Should I hyphenate it?". Plural: apps. No periods.

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