the-role-of-personalisation-technology-in-driving-customer-loyalty Process Related Topics 
Exo B2B
OCTOBER 17, 2023
These two functions, which are too often compartmentalised, must now join forces to deliver a flawless customer experience. These two functions, which are too often compartmentalised, must now join forces to deliver a flawless customer experience. Because in B2B, nothing is more like a customer than another customer… as it seems.
The Lead Agency
APRIL 14, 2024
Multiple stakeholders and longer decision-making processes bring unique challenges, and the how-to tips everywhere online are mostly irrelevant in B2B industries. Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers.
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Bannerflow
APRIL 27, 2020
Onsite personalisation through dynamic creative optimisation (DCO). Data-driven marketing takes large amounts of data and puts it into segments in order to target both potential and existing customers in a more relevant and engaging way. Digital advertising trends are always hot topics of discussion. Take in-housing to the next level.
Bannerflow
APRIL 27, 2020
Onsite personalisation through dynamic creative optimisation (DCO). Data-driven marketing takes large amounts of data and puts it into segments in order to target both potential and existing customers in a more relevant and engaging way. Digital advertising trends are always hot topics of discussion. Take in-housing to the next level.
Allocadia
APRIL 16, 2019
With it comes a new year to improve marketing performance, gain new customers and increase revenues. Take an inventory of all marketing technology currently being used across the organization and make it visible to everyone involved in the acquisition and implementation of technology. Orchestrate a Customer-Centric Approach.
Bannerflow
APRIL 27, 2020
Onsite personalisation through dynamic creative optimisation (DCO). Data-driven marketing takes large amounts of data and puts it into segments in order to target both potential and existing customers in a more relevant and engaging way. Digital advertising trends are always hot topics of discussion. Take in-housing to the next level.
chiefmartech
SEPTEMBER 19, 2016
We’re only six weeks away from MarTech Europe in London, November 1-2, and I’m thrilled with the program — an incredible roster of speakers bringing deep insights and experience across the intersecting fields of marketing, technology, and management.
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