TrustRadius Marketing

JANUARY 15, 2020

If you’re researching, evaluating, and/or implementing a new email platform, make sure you have a handle on your organization’s needs. Whether you want an email marketing tool, or a fully-fledged marketing automation system, the TrustRadius community’s insights will help you find the right email service provider (ESP) for you.

RFI 52

RFI Marketing Automation Services Template Work Management 52

Martech

NOVEMBER 20, 2023

I am the first generative AI chatbot for marketing technology professionals. Research and Peer Recommendations: Speak to your marketing peers to gather insights on which digital events platforms (DEPs) they are using and why. This research will help you narrow down your list of potential vendors.

Enterprise Management 104

Enterprise Management Marketing Management RFI RFP 104

Hubspot

APRIL 13, 2021

If you're looking to invest in a new tool for your business, you'll need to do your research. In many cases, that research will start with a Request for Information (RFI). Not sure what an RFI is? What does RFI mean? RFIs are important because they reduce blind spots and empower your team to make better decisions.

RFI 80

RFI RFP Marketing Proposals Vendors 80

Martech

SEPTEMBER 30, 2021

Marketing ops should actively participate in the procurement process when acquiring technology for marketing, but it’s not ideal when they run the show. Procurement will allow marketing to make the final decision. First off, are marketing ops professionals formally assigned and measured by performing procurement duties?

Work Management 93

Work Management Marketing Management RFI RFP 93

B2B Marketing Directions

JULY 9, 2022

Source: Rosenfeld Media, LLC It's been crystal clear now for several years that marketing and technology have become deeply entwined, and that the number of marketing-related technologies has been growing at an exponential rate. So, the marketing technology landscape has grown by an astounding 6,521% since 2011.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

WebMarketCentral

JUNE 7, 2005

How do you select the best marketing agency for your needs? Two new pages recently added to WebMarketCentral address this issue: "How to Choose an Ad Agency (Marketing Agency)" and "How to Write an Ad Agency RFP." So, drawing on a small amount of research and a large amount of experience, I put these pages up on the site.

Advertising Agencies 20

Advertising Agencies Paid Search Agency Ad Agencies RFI 20

SpotMe Blog

SEPTEMBER 1, 2022

This tracking helps you measure your event ROI (return on investment), analyze marketing effectiveness, and follow up after your event. . You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. This is a great marketing technique for any type of event.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98