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Hubspot
MAY 8, 2012
It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. 1) Clearly Display the Subscription Button/Email Opt-In Form. 2) Demonstrate the Value of Subscribing.
Online Marketing Institute
JUNE 22, 2009
I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.
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