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Creating Internal Buy-In for Inbound Marketing in Higher Education

Hubspot

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

I firmly believe that your blog has to serve as your ultimate lead capture tool and your Facebook presence can serve as a marketing funnel! 3 Ways Facebook is Killing Your Website" [link] [link] Val F RT @jaybaer: "R.I.P. link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world !

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

I firmly believe that your blog has to serve as your ultimate lead capture tool and your Facebook presence can serve as a marketing funnel! 3 Ways Facebook is Killing Your Website" [link] [link] Val F RT @jaybaer: "R.I.P. link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world !

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