FunnelEnvy

FEBRUARY 19, 2024

For inspiration, HubSpot offers many examples of best practices for landing pages. Frictionless Lead Capture. Offer valuable, downloadable content like e-books, white papers, or webinars in exchange for email addresses. Keep form fields minimal and focus on capturing essential information.

Landing Pages 62

Landing Pages Top of Funnel Practices Demand 62

KoMarketing Associates

APRIL 7, 2021

Demand generation includes lead capture, lead nurturing and pipeline acceleration.”. And here’s HubSpot’s definition : “demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services. White papers: 55% (compared to 60% in 2020).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

PureB2B

JULY 18, 2018

There are free lead generation strategies that can be just as effective as expensive alternatives. But before we dive into it, let’s first explore the four essentials every lead generation strategy needs. The Pillars of Lead Generation. Lead Capture. Free e-books or White Papers. Social Media.

Lead Generation 79

Lead Generation Lead Scoring Lead Ranking Paid Search Agency 79

PureB2B

JULY 17, 2018

There are free lead generation strategies that can be just as effective as expensive alternatives. But before we dive into it, let’s first explore the four essentials every lead generation strategy needs. The Pillars of Lead Generation. Lead Capture. Free e-books or White Papers. Social Media.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 62

The Lead Agency

JUNE 22, 2020

every year – HubSpot. of contacts dropping off annually, marketers need to consider ways to generate more leads to recover these losses and continue to build up your email list. An email list is a collection of email addresses that a business can create by engaging with potential customers through lead-generating campaigns.

Email Marketing 48

Email Marketing Opt-out Buyer Personas Paid Search Agency 48

Golden Spiral

NOVEMBER 11, 2016

Whether it’s a white paper, toolkit, or template, your content creation efforts are focused on one thing: engaging prospective clients with valuable, relevant thought leadership. In fact, research from HubSpot shows that companies see a 55% increase in leads when they up their number of landing pages from 10 to 15.

Landing Pages 59

Landing Pages Conversion B2B B2B Thought Leadership 59

thePoint

MAY 25, 2018

Those candidates that have in-depth knowledge to augment this area are likely very senior-level people that, in other companies, are in your position. Customer-facing marketing content – brochures, white papers, position papers, presentations, etc. This is likely the wrong move. Might not be a fit.

Paid Search Agency 40

Paid Search Agency Work Management Sales Management Marketing Management 40