Martech

APRIL 25, 2024

A report from Constant Contact, “Small Business Now,” finds 39% of SMBs increasing their marketing budget while 44% are increasing time spent on marketing. In addition, 41% are increasing the number of channels used for marketing; 42% estimate they are increasing the number of marketing tactics used.

Resources 108

Resources SMB Sample Marketing Management 108

Vision6

APRIL 30, 2024

The Small Business Now: The State of SMB Marketing report from Constant Contact , found that ANZ SMBs are cognisant they need to do more on the marketing front this year, with an uncertain economy spurring many of them to double down on marketing in 2024.

Studies 52

Studies SMB Small Business Marketing Budget Programs 52

Adobe Experience Cloud Blog

JANUARY 15, 2020

You’ll learn more about your customers’ needs so you can profitably fulfill them. To successfully do that, a small business needs to identify what its target customer needs so it can fulfill those demands. . It relies on solid market research to inform the next course of action. . Smart small businesses do not make assumptions.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Magisto

MARCH 9, 2020

The Job To Be Done (JTBD) is a framework for perceiving your business as the solution to the job your customers are trying to accomplish. Your potential customer has a job to be done and will hire the best solution available to fix it. That job to be done was around some years back, and the solution that was hires was Instagram.

Lead Ranking 52

Lead Ranking Marketing Budget Budget Programs Fulfillment 52

ClearVoice

NOVEMBER 22, 2021

Small business owners might think having a content strategy isn’t possible, but guess what? Marketing content has value to small businesses. We’ll take you through the who, what, where, when, and whys of content strategy for small businesses. Why should you care about SMB content?

Paid Content 111

Paid Content Marketing Budget Creation Marketing Budget Content Marketing 111

Atomic Reach

SEPTEMBER 9, 2021

In a fragmented modern marketing environment, those audience’s motivations for your products or services can be diverse and elusive. Creating persona-based marketing language for landing pages, ad copy and customer content deliverables becomes essential in today’s media world to solve for this fractured audience.

Enterprise Management 52

Enterprise Management Marketing Budget Marketing Budget Creation SMB 52

Outgrow

OCTOBER 10, 2022

Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. . Welcome to another episode of Outgrow’s Marketer of the Month. Thanks for joining us, TJ.

Lead Ranking 52

Lead Ranking Enterprise Management Marketing AI Work Management 52