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12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. Twitter Profile: @Forrester. Why It’s Notable : Forrester is well-known as one of the premier sources of pragmatic and forward-thinking advice to global leaders in business and technology through research and analysis.

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Why Is Search…So…Darn…Hard!

Marketing Insider Group

The following is written in the form of a response to an email that asks “where’s our search ads?&# I hope you find it helpful! Hello, I am truly glad you are interested in our marketing activities. Search is really hard to explain. The Keywords You Use May Not Be The Ones Used By Our Prospects.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. of global web traffic.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Tom Pick's Tip.

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B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

There are several types of sales leads in B2B, including: Marketing Qualified Leads (MQLs): Leads that have shown interest in your product or service and meet specific criteria established by your marketing team showing that they have a strong likelihood of becoming a buyer.

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How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

Have you considered adding digital-first events to your pharmaceutical marketing strategy? As one of the few remaining sources of first-party data, it’s easy to gather real-time insights and create fully personalized experiences to engage HCPs on their own terms. Events are one of the only remaining sources of first-party data.

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Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

New Breed of Analysts - PR Meets Marketing , April 18, 2010 The landscape has drastically changed for analyst relations over the past few years. In the end, you knew if you had briefings with Yankee Group, Gartner, Forrester, Jupiter and Meta Group, you had your bases covered. Sales Prospecting: Who’s Helping Your Sales Team?