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SEO is the Top Skill for Digital Marketers

Biznology

In case you didn’t know, I am IBM’s representative to the Google Tech Council, a consortium of B2B tech search engine marketing (SEM) leaders. We meet quarterly at Google’s offices to share best practices and new innovations in SEM. Why is SEO such an important skill for digital marketing?

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Content + Intent Data: The Rise of First-Party Data

Content4Demand

How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats? For B2B marketers, this is highly prized information. Each contact record is built with unprecedented speed and accuracy and is TripleCheck® validated to ensure all information is 100% correct.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

ForresterForrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments.

Twitter 100
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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. Kaila is also the editor of the SEO & Link Building Best Practices Blog and is a frequent industry guest blogger. Are you following @kodakidigprint on Twitter?

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Go back and add content upgrades to the posts that are working, expand sections with new information, and make sure your content is evergreen. . . Social Media Examiner. . . #5.

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Best of 2009: SEO Tips, Part 1

Webbiquity

Find the answers to these questions and others here in more of the best SEO blog posts from this year. Guide to Search Engine Ranking Factors by HuoMah SEO Blog. Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO. SEO Basics: 6 Tips for Google Webmaster Tools by TopRank Online Marketing Blog.

SEO 100
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Sutton concludes, “Clearly, SEO is more effective at attracting attention and ultimately converting people. However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). Salaries are lower in certain regions (e.g.