Launch Marketing

NOVEMBER 18, 2020

Focus groups are used by marketing professionals for a variety of reasons. A focus group is a group of people selected to partake in discussions surrounding the early stages of product or concept development, the evaluation of services or test new ideas for feedback. Focus group sessions typically last around 1-1.5

Focus Group 71

Focus Group Psychographics Marketing Proposals Opinions 71

ClearVoice

JUNE 15, 2021

Ten Rules for Marketing Writing. After conducting interviews, focus groups, and other data collection efforts, marketers consolidate the responses to identify commonalities in the available data. From there, they work to identify pain points and other psychographics the company’s customers are experiencing.

Rules 116

Rules Work Management Content Marketing Marketing Management 116

ClearVoice

MAY 15, 2020

Psychographic and demographic data is great if you have it, but… : There’s a lot to be learned by simply analyzing the data available to you for any tried-and-true video platform. Each of these platforms has its own best practices, rules (spoken and unspoken) and attention spans, so never employ a one-size-fits-all approach.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Martech

FEBRUARY 11, 2022

There is no set of rules that will ensure personalized landing page success. Using demographic, firmographic, and psychographic data gleaned from CRMs , marketers can build profiles that represent their customers’ interests and behaviors. This isn’t traditional research involving surveys or focus groups.

Work Management 119

Work Management Personalization Marketing Management Marketing AI 119