Remove Focus Group Remove Psychographics Remove Rules Remove Storytelling
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10 Easy Rules for Content Marketing Writing

ClearVoice

Ten Rules for Marketing Writing. After conducting interviews, focus groups, and other data collection efforts, marketers consolidate the responses to identify commonalities in the available data. From there, they work to identify pain points and other psychographics the company’s customers are experiencing.

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Top 5 Tips for Creating an Effective Video Marketing Strategy

ClearVoice

Part of it is our love of storytelling; part of it is the personal and emotional connection that forms when we watch people talking directly to us. Psychographic and demographic data is great if you have it, but… : There’s a lot to be learned by simply analyzing the data available to you for any tried-and-true video platform.