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Thank You to Our 27 Guest Marketing and Sales Bloggers in 2011!

ViewPoint

I appreciate the manner in which each has clearly presented B2B marketing and sales challenges, solutions (in the form of best-practice strategies and tactics), and results in areas like the following: Content marketing. Lead generation. Marketing automation. B2B marketing and sales strategies and tactics.

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Writing About Services: Selling the Consumer Experience

ClearVoice

All of these tips give insight into the lives of the people you’re trying to hook with your words. OptinMonster , an online lead generation software, says testimonials provide social proof, a psychology-based phenomenon where people follow the actions of others in their pursuit of managing good choices.

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35 Best Lead Generation Software & Tools for Targeted Leads

Optinmonster

Let’s start with the best tools for lead generation and email marketing. On-Page Lead Generation and Email Marketing. You can’t beat on-page lead generation and email marketing for online lead generation. All-in-one marketing suite. Sendinblue.

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5 Steps to achieve Lead Generation ROI

Marketing Insider Group

Social media is hot mainly because it is new news to lots of folks in marketing and across our organizations that “the customer is indeed in charge”. Online lead generation is one of the best ways to identify customers early in the journey and produce a solid and predictable return on investment. Why is this important?

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How Demand Generation is Limiting Your Business Growth

ActiveDEMAND

Companies must ensure they are found in all the major channels their customers are on (Facebook, Twitter, Google, LinkedIn, Reddit, Wall Street Journal, etc.). This will convert more leads and customers especially since this information is readily available on Google. The Strategic Side of Demand Generation.

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Top 9 Professional Services Marketing Lessons Learned in 2014

Hinge Marketing

In fact, research has shown that SEO is the single most effective tool for online lead generation. If you want valuable prospects to find your firm online, you need to understand how search engines work, such as: 3 SEO elements web pages need to rank highly in search engine results How the Google Panda 4.0

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Converting B2B Leads Through Social Content: 3 Keys to Success

NuSpark Consulting

Here are three tips that will help you develop the bones of a good content marketing plan via social: 1. Let’s say you have some great lead generating content pieces. Your LinkedIn audience may be online in the morning or at noon, and your Facebook and Twitter audiences in the evening.