Remove Document Remove Marketing Management Remove Marketing Proposals Remove SWOT
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The Plain English Guide to Writing a Business Case

Hubspot

Whether you want to start a company, pitch a new product, or perhaps you just want your business to use a new project management tool. This document will justify taking on a certain project. To develop a business case, you'll need to write several key components, including a proposal, strategy, budget, SWOT analysis, and project plan.

SWOT 81
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A Primer on Sales Competitive Battle Cards

The Effective Marketer

Competitive Battle Cards (BTW I’ve seen them spelled together, battlecards, and separate – battle cards) are a staple of product marketing. So for the purposes of this post I will focus on the marketer or product marketer that has been tasked with coming up with a competitive analysis to help sales. Presentation.

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How to Build a Market Development Strategy [Free Planning Templates]

Hubspot

Is there an opportunity to increase market penetration? However, one of the often overlooked ways to strengthen your gross sales is a purposeful, well-researched, and expertly executed market development strategy. What is market development? How to Create a Market Development Strategy.

Planning 101
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What you need to know before creating a social media RFP (template included)

Sprout Social

These questionnaires set the foundation for successful agency or vendor partnerships. But, like all formal documents, creating them can be stressful. You’ll be sifting through proposals in no time. A social media request for proposal (RFP) is a formal questionnaire used to gather proposals for service or software needs.

RFP 97
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How to Create a Marketing Communication Plan that Attracts Clients

Webbiquity

A marketing communication plan is an essential document for bringing in new clients and to communicate strategy to your in-house marketing team. But what’s the ideal process for creating this document? Audit Your Current Marketing Communication Plan. Identify Your Marketing Communication Plan Objectives.

Planning 241
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Marketing Planning Process for Professional Services

Hinge Marketing

Any firm that wants to succeed needs a marketing plan. The alternative is a haphazard, start-and-stop, inefficient effort that wastes time and money – two valuable resources no professional services firm can afford to squander. Creating a marketing plan takes more than just writing down some ideas about how to promote your firm.

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How to Develop a Strategic Plan for Business Development [Free Template]

Hubspot

In others, it’s part of the marketing team or sits on its own team altogether. Conduct a SWOT analysis. Find the elevator pitch that works best for your reps, company, and offer, and document it in your business development strategy. Conduct SWOT analysis. Before conducting a SWOT, identify what your goal is.