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Webbiquity
MAY 10, 2011
Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. Gather market intelligence. What should they promote?
Anything Goes Marketing
MAY 1, 2007
I Plan to Increase my Lead Generation by 3 billion % in 30 days Marketers make many promises and not all of them are based on facts (I know, you're saying "really??"). This may require dedicated or partially dedicated resources that seek out customers and industry experts for these podcasts. The discussions around web 2.0.
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markempa
AUGUST 17, 2007
B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.
Online Marketing Institute
NOVEMBER 7, 2010
Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding.
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. The technology appears useful at both ends of this spectrum. Among other stuff.
GreenRope
JANUARY 21, 2016
Everywhere marketers turn these days, people are talking about customer experience. Can you dedicate the resources to helping people accomplish whatever it is you are trying to solve for them? The predecessor to GreenRope was an email marketing company called CoolerEmail. Fortunately, email marketing itself is a simple concept.
GreenRope
JANUARY 21, 2016
Everywhere marketers turn these days, people are talking about customer experience. Can you dedicate the resources to helping people accomplish whatever it is you are trying to solve for them? The predecessor to GreenRope was an email marketing company called CoolerEmail. Fortunately, email marketing itself is a simple concept.
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