The Mx Group

NOVEMBER 17, 2017

B2B Marketing Strategy. Account-Based Marketing. B2B Telemarketing. Marketing Automation Optimization. Marketing Technology Outsourcing. Sales and Marketing Alignment. Content Marketing. We have a lot of opinions about what accounts should be on our ABM list. Bottom-line Results.

Account Based Marketing 95

Account Based Marketing ABM Marketing Automation Services Demand Generation Agencies 95

Customer Experience Matrix

FEBRUARY 2, 2010

It’s self-evident that digital marketing (mostly on the Internet, but also mobile, in-game, and eventually interactive TV) is a major change from both traditional mass media and more recent database marketing (mail, email, telemarketing, CRM).

Database Marketing 120

Database Marketing Work Management Marketing Management Marketing Automation Services 120

markempa

MAY 20, 2005

Four steps to garner expert referrals: Map out the key players, experts, opinion molders in your industry. Four steps to garner expert referrals: Map out the key players, experts, opinion molders in your industry. Look at speakers at industry events, authors, bylines and contributed articles in trade journals, and blogs.

Lead Generation 120

Lead Generation Ideal Customer Profiles Lead Ranking Lead Scoring 120

markempa

JUNE 23, 2005

Here are just a few of the Marketing Tips in the article: Give them "meaty" marketing messages Teleprospecting works - if its done well Invite consultants to demos at trade shows Webinars are key for consultants and VARs Heres a few points that arent in the article: Resellers and IT consultants are unique - treat them that way.

Advertising Mediums 120

Advertising Mediums Consulting Lead Generation B2B Marketing 120

markempa

JULY 5, 2007

In his article, " How the Declaration of Independence Could Have Been Declared Out Loud ", Oriancant notes the following about Jeffersons writing, " he [Jefferson] put careful consideration into eliminating any indication of individual opinion in fear that the people would ultimately balk at going independent from England.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

Online Marketing Institute

JULY 31, 2009

Direct marketing lists? The topic is ROI measurement of Marketing initiatives. This problem is very intriguing and in my humble opinion existing processes and solutions are either rudimentary or broken. I would love to hear your opinion and your reader's views on this topic. Lead farming? Prospect lists?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Anteriad

APRIL 25, 2023

Digital marketing is widely used in B2B marketing. Direct marketing An advertising campaign that required the consumer to take an action in response to the communication. Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95