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MarTech’s digital transformation experts to follow

Martech

Digital transformation can mean many things to marketers and organizations. It all depends on a business’s digital maturity and the strategic goals the transformation is intended to achieve. One thing is certain — digital transformation affects the entire organization. LinkedIn: Tim Crawford (5.9K

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Executive Insights: Navigating Digital Transformation and Virtual Events

Marketing Insider Group

We were followed on the Webinar World agenda by both Forrester and SiriusDecisions analysts – organizations I had also worked with for many years. Q: During the current global COVID19 pandemic, we have seen literally overnight a shift to a “digital first” strategy that has dramatically accelerated digital transformation.

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A Roadmap for B2B SMBs to Achieve Digital Transformation

Marketing Insider Group

Is digital transformation just a buzzword? B2B SMBs can achieve digital transformation; it takes work, commitment, and the right strategy. To help you get started or keep progressing, we’ve designed a roadmap for B2B SMB digital transformation. The push to become more digital has value, and they know it.

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How ABM strategies can accelerate marketing and sales velocity

Martech

Britt’s presentation also highlighted the necessity of sharing data between marketing and sales teams. When accounts start to visit your web properties, click on your ads, or attend your event, marketers must get sales teams involved with their marketing campaigns. Why we care.

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Swag for Days: 13 Don’t-Miss Dreamforce Events 2018

DiscoverOrg

A stylin’ soiree with networking, demos galore, and heavy-weight speakers from SiriusDecisions, Forrester, Salesforce? We’re looking forward to Nancy Nardin’s panel on “The Digital Transformation of Sales.” Thursday, 9/27 – 9:00 AM – 5:00 PM ( Four Seasons ). Where’s the party?

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Top Marketing Conferences in 2018

Brandpoint

Marketing Nation Summit. Why attend: Some 6,000 attendees discuss the digital transformation of marketing, advertising, IT, services, etc. Digital Growth Unleashed. . Here are the highlights from the 2018 event. Forrester’s B2B Marketing & Sales Forum. Host: Forrester.

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Swag for Days: 13 Don’t-Miss Dreamforce Events 2018

DiscoverOrg

A stylin’ soiree with networking, demos galore, and heavy-weight speakers from SiriusDecisions, Forrester, Salesforce? We’re looking forward to Nancy Nardin’s panel on “The Digital Transformation of Sales.” Thursday, 9/27 – 9:00 AM – 5:00 PM ( Four Seasons ). Where’s the party?