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Advertising in local markets: A playbook for success

Martech

Flexibility and agility: Local campaigns can be adjusted more swiftly in response to market feedback or changes, allowing brands to stay relevant and responsive. Maintaining brand consistency across local touchpoints reinforces brand identity and builds a strong, recognizable brand across markets. New competitors.

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9 Data-Driven Insights to Elevate Your B2B Marketing Strategy in 2024 & Beyond

sagefrog

This year, we made history with 2400+ responses and turned them into actionable data on the top B2B marketing trends for the year. Our research made one thing clear: the future favors those who embrace data, customer-centricity, and short-term adaptability. Explore the top priorities defining B2B marketing success in 2024.

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9 Data-Driven Insights to Elevate Your B2B Marketing Strategy in 2024 & Beyond

sagefrog

This year, we made history with 2400+ responses and turned them into actionable data on the top B2B marketing trends for the year. Our research made one thing clear: the future favors those who embrace data, customer-centricity, and short-term adaptability. Explore the top priorities defining B2B marketing success in 2024.

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What Is the Best Media Mix Placement for Your ABM Strategy?

Madison Logic

Display ads and LinkedIn keep your product top-of-mind, creating consistent touchpoints that accelerate engagement. These ads should deliver very tailored messaging to address key purchase questions or product benefits and differentiation points. Retargeting becomes invaluable during the consideration stage.