Only B2B

APRIL 3, 2024

Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures. be What is Intent Data and How Does it Help Identify Sales-Qualified Leads?

Sales Qualified Leads 71

Sales Qualified Leads Intent Data Lead Ranking High Quality Lead 71

DealSignal

APRIL 10, 2024

For example, if a user searches and reads an article about “cloud computing” and “big data,” that means that they have an interest in, and potentially the intent to purchase, services related to those topics. Opening and/or engaging with emails with subject lines and body content that indicate possible purchase intent.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

NetLine

DECEMBER 18, 2023

Once you’ve gathered an assortment of buyer-level intent data, it’s time to analyze and segment those metrics into something more actionable. It’s wise to begin with your ideal customer profile (ICP). Remember that intent signals should refer to users who demonstrate interest in your product or service.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. Where can I find Intent data?

Intent Data 314

Intent Data Intent Lead Ranking Bombora 314

Zoominfo

MAY 21, 2021

There are five main use cases for sales and marketing teams using intent data in 2021: Identify early buyer interest. Purchase intent signals help identify which companies are actively researching your solution — before they fill out a form on your site or engage with your sales or marketing teams.

Intent Data 130

Intent Data Intent Lead Ranking Marketing Websites 130

DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. Where can I find Intent data?

Intent Data 120

Intent Data Intent Lead Ranking Bombora 120

Choozle

MAY 7, 2019

First-party data is data you yourself have collected directly about your audience and includes things like customer emails and user profiles from the people who have visited your website. Bottom line: Keep in mind data can go bad, and that fresh data is best as those are the segments of users who have the strongest purchase intent.

Practices 44

Practices Planning Best Practices Marketing Management 44