Zoominfo

FEBRUARY 8, 2022

Account-based marketing is used by most B2B companies, and it’s easy to see why: it promises to bring marketing and sales closer together, target accounts as one revenue team, and drive bottom-line results. Poor data quality leads to targeting the wrong accounts at the wrong times and in the wrong way. The reason?

Account Based Marketing 100

Account Based Marketing Sales Qualified Leads Zoominfo Marketing Management 100

Heinz Marketing

SEPTEMBER 28, 2021

Before you get started with Lead Scoring, you do need to have a few things in place first to set you off on the right foot: You need to have a defined target market, ideal customer profile, and target personas. Your demo request form may generate high quality leads, but your content syndication platform may not.

Lead Scoring 103

Lead Scoring Lead Ranking Ideal Customer Profiles Marketing Qualified Leads 103

Leadspace

MARCH 22, 2023

As marketers, we aim to confidently and repeatedly deliver effective campaigns to the best opportunities within our target market – at the lowest possible cost. Applies scoring that indicates a company and/or person’s likelihood to be a good target buyer. Buyer Intent is critical, but is it enough to close business?

Ideal Customer Profiles 62

Ideal Customer Profiles Lead Ranking Lead Scoring Eloqua 62

DealSignal

JULY 17, 2023

B2B data can help businesses gain a better understanding of their target audience and market trends, leading to better decision-making and more successful outcomes. DealSignal’s Intent Data is a vital tool for businesses of all sizes and industries.

B2B 52

B2B Ideal Customer Profiles Budget Programs Zoominfo 52

DealSignal

AUGUST 7, 2023

Harnessing accurate, up-to-date B2B data is the secret sauce that helps marketing and sales teams align their campaigns and cadences to increase lead generation, accelerate pipeline development and achieve and exceed their revenue targets. DealSignal’s dedication to customer support sets it apart.

Ideal Customer Profiles 52

Ideal Customer Profiles Generation B2B Lead Ranking 52

DealSignal

JULY 19, 2023

B2B data can help businesses gain a better understanding of their target audience and market trends, leading to better decision-making and more successful outcomes. DealSignal’s Intent Data is a vital tool for businesses of all sizes and industries.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

DealSignal

JULY 19, 2023

B2B data can help businesses gain a better understanding of their target audience and market trends, leading to better decision-making and more successful outcomes. DealSignal’s Intent Data is a vital tool for businesses of all sizes and industries.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52