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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

On this week’s episode, I had the opportunity to speak with fedora-sporting SEO royalty, aka Cyrus Shepard. It’s a great opportunity to bring more people onstage. Over time, it kind of got, not out of date, but there were opportunities there to make it much, much better. Yes, that actually does come up.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

On this week’s episode, I had the opportunity to speak with fedora-sporting SEO royalty, aka Cyrus Shepard. It’s a great opportunity to bring more people onstage. Over time, it kind of got, not out of date, but there were opportunities there to make it much, much better. Yes, that actually does come up.

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The Definitive Guide to B2B Email Marketing Subject Lines: A Roundup from the Experts

NuSpark Consulting

There’s nothing worse than sending out an important marketing or sales email to your subscribers and having it fall flat on its face because of a low open rate. Humanity — yes, you’re selling B2B, but in the end, it all comes down to person to person (P2P). Fear of loss — no one wants to miss out on an opportunity.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

Twitter gives you the opportunity to make your logo more than a logo, providing compassion, insight, information, and even entertainment in bite-sized chunks. I'm beginning to steer my clients away from Twitter as a brand marketing opportunity. I see Twitter for branding working in only the rarest of examples.

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