Atomic Reach

MAY 14, 2019

There is always debate among marketers what the effective uses of a marketing budget are. With popular platforms such as Google Ads and Facebook offering incredible targeting for specific consumers and their budget-friendly pricing, it's no wonder that 74% of businesses are investing in PPC. The average CTR for Auto is 4.00

PPC 110

PPC Paid Content Cost Per Click Statistics 110

Porch Group Media

NOVEMBER 10, 2022

Constant Contact reports that for every $1 a company spends on email marketing, they can expect to earn $38 of revenue on average. 18% of companies achieve email marketing ROI greater than $70 per $1 invested. A survey from eMarketer reveals that email marketing drives 25% of the overall revenues from those companies surveyed.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Bannerflow

NOVEMBER 8, 2018

In a recent eMarketer survey, over 200 top level US marketing executives responded that personalisation was the most important factor for increasing sales and customer retention. . At the same time, these marketers also stated that they found data driven personalisation the most difficult marketing tactic of all….

Creativity 63

Creativity Work Management Marketing Budget Ad Frequency 63

Directive Agency

DECEMBER 11, 2018

There’s more that goes into the budget planning process than choosing a number. Here are a few things you may need to keep in mind and some tips on how to choose a budget that will work for your company, your industry, and your desired outcomes. What Is the Average B2B Budget for Ads? The biggest U.S. Image Source ).

Paid Search Agency 40

Paid Search Agency Budget Programs Cost Per Click Allocation 40

Marketing Insider Group

FEBRUARY 5, 2024

Content Marketing Stats 84% of digital marketing leaders acknowledge the role of AI in enhancing personalization. Zippia) 82% of marketers report that AI significantly influences their content creation plans. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI.

Paid Content 204

Paid Content Stats Marketing Budget Webinar Metrics 204

Webbiquity

APRIL 14, 2014

. “Data analytics are currently most commonly used by B2B marketing leaders to measure and report marketing’s performance (64%), as well as to justify (55%) and allocate (52%) the marketing budget. Analytics are least commonly used to fine-tune the marketing mix (14%).” 4 B2B Marketing Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Valasys

SEPTEMBER 27, 2018

The key to planning the perfect B2B marketing strategy and understanding current and future trends is knowing what happens in the B2B marketing industry. B2B Marketing. A formal marketing plan is in place in 45% B2B companies (Statistica). LinkedIn is a close second with 89% of marketers using it.

Statistics 49

Statistics B2B Marketing Allocation Marketing Budget 49