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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. Here at Choozle, we’re privileged to have Ben Isaacson as our Fractional Privacy Officer.

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Stop! Or go directly to email jail

Martech

I live in Texas, where the highway speed limits are more like minimums than maximums. Our interstates could pass for the Indianapolis 500 (AKA the “Idiot 500” here in Dallas). I contribute to this fast-moving culture because if you obey the law, you’ll get run over. He told me to take it easy and let me go.

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3 Digital Marketing Trends to Watch for in 2023

Navigate the Channel

Enhanced Customer Experiences In the digital age, customer experience is a critical differentiator for businesses. For instance, an AI system might suggest complementary products to a customer who recently made a purchase, thereby increasing cross-selling opportunities. AI plays a pivotal role in enhancing these experiences.

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The State of Global Privacy Legislation with Adam Woods, COO

Choozle

A Tealium survey found that 97 percent of consumers are somewhat or very concerned about protecting their personal data. From industry giants like Google and Apple adapting new policies and technologies for consumer privacy, as well as comprehensive US state privacy laws and a push for national legislation, data privacy is here to stay.

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