[Watch] How to Run a Disruptive Demand Generation Content Program
NetLine
FEBRUARY 1, 2018
You may have even allocated budget to PPC campaigns to drive users to your beloved content – but is it delivering ROI? If it’s a CPM model, they don’t. Find out how they reach their networks, ask to see sample leads, and scrutinize what the leads look like. If it’s CPL, they do.
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