article thumbnail

How to Get the Most Value out of Your Programmatic Ads

Aberdeen

The only thing standing in most marketers’ way is a lack of true understanding about what programmatic ads are and how to optimize them. It requires a comprehensive and enlightened approach that uses intent data to be successful. Is best-in-class intent data available? Program Ads Based on Device Intent.

article thumbnail

What is: Retargeting

Choozle

Before a consumer makes a purchase, they are exposed to roughly six to eight marketing touchpoints before they make a decision. So how do you follow up and make the six to eight contacts required to build trust and earn attention throughout the marketing funnel? Context in the marketing funnel. Types of Retargeting.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Examples of Instagram Ads We Love

Hubspot

According to the Mobile Marketing Association , users spend 40% more time interacting with native ads than traditional display ads with double the brand recall. HubSpot Co-Marketing Intern Ellen Bartolino penned a comprehensive checklist of the steps to take to launch a great Instagram Ads campaign on the Facebook Ads platform.

article thumbnail

Digital marketing best practices for travel & hospitality

Choozle

Digital marketing for travel is transforming the tourism industry. With online marketing, travel deals and offers are more readily available across the internet and can reach more potential travelers than traditional marketing ever could. Top targeting strategies for travel marketing campaigns. Data Targeting.

article thumbnail

Digital marketing best practices for travel & hospitality

Choozle

Digital marketing for travel is transforming the tourism industry. With online marketing, travel deals and offers are more readily available across the internet and can reach more potential travelers than traditional marketing ever could. Top targeting strategies for travel marketing campaigns. Data Targeting.