Valasys

MARCH 17, 2023

Benchmarks are an excellent tool to help you evaluate your ads’ performance and how they compare to your industry peers. Benchmarks are an excellent tool to help you evaluate your ads’ performance and how they compare to your industry peers. Introduction Are you struggling to evaluate the performance of your Facebook Ads?

Cost per Acquisition 52

Cost per Acquisition Advertising Benchmark Cost Per Click Facebook 52

Metadata

SEPTEMBER 20, 2023

Most of my peers say the rise of ABM and the death of gated content is happening independently. It gets 100,000 impressions but only generates a click-through rate (CTR) of 0.5%. Most of the changes have been positive. Audience targeting has advanced by leaps and bounds. But this evolution hasn’t come without its challenges.

Account Based Marketing 52

Account Based Marketing ABM Demand Generation B2B Marketing 52

Metadata

SEPTEMBER 26, 2023

We know this because peer review sites like G2 and Capterra are milestones along the path to purchase for buyers. It’s hard to sleep, right? That’s how I felt the night before getting beta access to LinkedIn’s thought leader ads , which officially launched to all marketers in June 2023. I remember that day fondly.

Paid Search Agency 52

Paid Search Agency Linkedin Cost Per Click B2B Marketing 52

Buffer

OCTOBER 3, 2018

See how we generated more than 30,000 clicks to to our content using paid acquisition channels, and how we optimize ads to lower CPC while simultaneously increasing CTR. Research your peers and competitors. Another way to generate keyword and content ideas is by research your peers and competitors. Prefer video?

Paid Content 97

Paid Content Social Media Peer-to-peer Media 97

Single Grain

MAY 18, 2023

The PPC marketing agency or your PPC manager analyzes the account’s performance metrics, such as click-through rate (CTR), cost per click (CPC), conversion rate, and return on investment (ROI), to identify areas where the account is underperforming and develops a plan to optimize the overall PPC dashboard account structure and performance.

Paid Search Agency 52

Paid Search Agency Template Cost Per Click Ads 52

Single Grain

NOVEMBER 17, 2020

If you’re a B2B SaaS marketer looking to drive a new pipeline from enterprise and mid-market prospects, there’s no better channel these days for reaching these target customers than LinkedIn Ads. That is, if you use it right. Let’s be clear: LinkedIn Ads is an expensive platform. The “Big 3” Types of LinkedIn Ads for Enterprise SaaS. Message Ads.

Enterprise Management 98

Enterprise Management Cost per Lead Paid Search Agency Paid Content 98