Outgrow

SEPTEMBER 15, 2022

The state of brand storytelling in the early 2000s. Episode 079- Achieving Growth With Product Market Fit and Getting Your Brand Storytelling Right. The first one is, that before joining the SaaS startup scene, you led thinking on how disintermediation fueled brand storytelling. Saksham Sharda: Hi, everyone.

Storytelling 52

Storytelling Top of Funnel Disintermediation Product 52

The ROI Guy

APRIL 21, 2017

In the session, Nancy and I discussed the importance of value storytelling and quantification and its correlation to sales effectiveness. For example, helping gain awards or accolades from executives and peers, going home early to be with family and kids, getting a promotion, and reducing risk of job disintermediation or disruptive job loss.

Disintermediation 56

Disintermediation Webcast Peer-to-peer Personalization 56

The ROI Guy

MAY 18, 2017

The top four reasons Gartner found for “No Decision” were: Lack of satisfaction with potential solutions or providers (35%), Project or solution costs exceeding the budget (34%), Business and/or technical risks deemed too high (31%), and Concerns over ROI (30%).

Gartner 65

Gartner Enterprise Management Disintermediation Business 65