Hubspot
NOVEMBER 6, 2018
You might answer this with “email open rates,” “new Facebook Page likes,” “product pre-orders,” or all of the above. Email open rates and click-through rates. Click-through rate. Opt-in rate. Cost per opt-in. Follow-up email open rate. Opt-in conversion rate.
Hubspot
DECEMBER 21, 2010
According to Wikipedia , " Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. CPM (Cost per thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list.
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