Content Marketing Institute

JULY 24, 2018

That leaves a gap for low cost-per-click advertising on thought-leadership content. Do long-tail keyword paid search campaigns to find low CPC thought-leadership content. courtewakefield Click To Tweet. Research pays off in digital marketing fields, awareness, link gen, lead gen, etc.

Marketing Budget Creation 105

Marketing Budget Creation Paid Content Marketing Budget Budget Programs 105

Buffer

AUGUST 22, 2019

But with much of its search traffic coming in via branded searches, Daily Harvest has done a great job building its brand and creating a loyal customer base: Possibly Daily Harvest’s biggest SEO-win is the quality of backlinks it has been able to obtain from leading publications — something that’s a challenge for almost every business.

Paid Content 72

Paid Content Planning Landing Pages Paid Search Agency 72

Moz

AUGUST 7, 2019

Because they all want the same thing: Search traffic that leads to website conversions, which leads to money. Keyword difficulty (and CPC) has skyrocketed in most verticals. We did VERY little manual link building — Our link building was literally an email from me, or our CEO, to a site we had a great relationship with. “Yo,

Case Studies 49

Case Studies Case Study Paid Search Agency SEO 49

Optinmonster

FEBRUARY 27, 2024

Semrush also offers other tools to help you improve your on-page optimization, build a content strategy, and refine your link-building strategy. The platform gives you in-depth details on traffic stats, ads cost-per-click (CPC), domain comparisons, backlinks analytics, and keyword difficulty.

Marketing Automation Services 83

Marketing Automation Services Budget Programs Tools Work Management 83

Directive Agency

MAY 9, 2017

Here are some daily tasks your SEO should be performing for high growth: Link building. At Directive, we use VAs to help us with our data gathering and link building. Link Building. Type 3: Lead Gen Content. Content as a lead generation asset is an essential part of your sales funnel for B2B.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Anteriad

APRIL 25, 2023

Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising. This constantly evolving process includes onsite optimization as well as offsite optimization and includes content using keywords, link building (inbound, internal, and outbound), gaining social proof and much more.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising. This constantly evolving process includes onsite optimization as well as offsite optimization and includes content using keywords, link building (inbound, internal, and outbound), gaining social proof and much more.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84