Online Marketing Institute

JANUARY 4, 2011

Today, I’m going to share my opinion of why you might want to consider adding a blog to your corporate website. Thought Leadership As my client mentioned above, “blogs are just places where people can hear themselves talk about how smart they are…” Well, in my opinion, that’s only partially true.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Convert

NOVEMBER 8, 2022

For example, knowing your customer lifetime value tells you where to cap your ad spend: One way is to use customer lifetime value (CLV) calculations to determine the amount you pay per customer, and then compare that figure with your average cost per acquisition. Using long-tail keywords will be more cost-efficient.

PPC 59

PPC Paid Content Lead Ranking Cost per Acquisition 59

Albacross

JULY 31, 2018

Some of these people simply don’t want to spend money on ads… and others are of the opinion that an organic ranking is somehow preferable to a paid one. First, you might not realize it - but there are costs involved in optimizing your site for SEO. After all, Google has dominated the search engine market.

Paid Content 40

Paid Content Paid Search Agency B2B Marketing Marketing Strategy 40

Directive Agency

MAY 9, 2017

While many tactics can take 6+ months to generate revenue, the paid search role can have a fairly immediate impact on your pipeline. This role is critical in that it allows you to not only increase revenue, but also manage your cost per acquisition in a way that keeps more cash on hand. Types of Content.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Anteriad

APRIL 25, 2023

These programs can be run through channels like email, websites and social media and fit into an integrated marketing strategy. Focus group A focus group is usually a group made up of a new product’s target audience that scores the product based on opinion. If you link to an outside website, or one links to you, it is an external link.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

These programs can be run through channels like email, websites and social media and fit into an integrated marketing strategy. Focus group A focus group is usually a group made up of a new product’s target audience that scores the product based on opinion. If you link to an outside website, or one links to you, it is an external link.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84