Kaon

OCTOBER 13, 2020

This is a point that’s being discussed frequently concerning B2C relationships. This can mean a few different things, but, by and large, we’re referring to company efforts to preset their products via interactive 3D representations of materials or experiences. Increased Marketing and Sales Conversions.

Product 162

Product Marketing & Strategy Interactive Marketing Lead Ranking 162

Kaon

JULY 23, 2018

Marketers must turn toward interactive applications that aid in telling a complex story to help sales deliver these value propositions to prospects. These applications provide a vehicle for deeper sales conversations, which uncover prospects’ hidden needs and how the product or service in question can meet those needs.

B2B Sales 113

B2B Sales Work Management Marketing Management B2B Marketing 113

Kaon

DECEMBER 9, 2015

When engaging with prospects or customers at an offline event, digital solutions allow for an interaction that ensures relevance, so that each “user” has a unique dialogue tailored to his specific needs–focusing on the value of the company’s solutions to that person’s (or group’s) challenges and requirements. Gavin Finn, Ph.D.,

Lead Ranking 100

Lead Ranking Lead Scoring Marketing Management Deliverability 100