Remove our-team
Remove Content Remove Facebook Remove Forrester Remove SEM
article thumbnail

Content + Intent Data: The Rise of First-Party Data

Content4Demand

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. How does the elimination of third-party cookies change the content marketing landscape?

article thumbnail

Why Is Search…So…Darn…Hard!

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy October 14, 2010 16 Subscribe Why Is Search…So…Darn…Hard?! Search is really hard to explain.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SMX East 2016 Day 2 – SEM for Brands, SEM Testing Best Practices, SEM + TV, Beyond Search, Multi-Channel

QuanticMind

For your perusal, here are the quick hits: Brand SEM insight from “Brands Talk Search Marketing”: Featuring: Daniela de Simone, @erinever , @jknob8 , @simonheseltine , @CJSherman. Panelists discuss the ups and downs of various SEM tools, particularly on a finite budget. Featuring: @tedives , @suzyvirtual , @jpinocchio , @bgTheory.

SEM 40
article thumbnail

54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

article thumbnail

How to Prove Your Social Media Impact

Convince & Convert

Many believe it is a fool’s errand to try to quantitatively determine the business value of a Facebook like or a tweet. As Nate Elliott, VP and Principal Analyst of Forrester said , “Engagement is not a useful social marketing success metric.”. Most of the time when we are using social media we are not in the “buy now” mode.

article thumbnail

How to Write Marketing Copy that Converts More Leads [Video]

Golden Spiral

You've heard “Content is King.” ” It's time to meet three content queens and learn how they write marketing copy—articles, eBooks, social posts, and emails—that: rank higher on Google. Our Guests. Taylor Underwood is a content strategist at Golden Spiral. Facebook Groups. gain more clicks.

article thumbnail

Mastering modern marketing technology leadership over 2 intense days

chiefmartech

We’ve committed to donating $100 to Girls Who Code for every entry in The Stackies & Hackies , up to $10,000 , so we’ll see if we hit our goal. (By Big thanks to our title sponsors Amplero and Workfront for sponsoring the Stackies & Hackies Awards and opening reception!).